This May, some small business owners noticed a sudden drop in the number of reviews attached to their profiles as Google deleted millions of legacy
In June, Adthena released its 2018 Paid Search Benchmark report, an analysis of data collected from hundreds of thousands of advertisers and millions of search
Consumers’ online behaviour is changing, and the digital marketing industry is changing with it. Gone are the days when SEO and paid search marketing stood
In recognition of Canada 150, a year-long celebration that wrapped up in December, Google released some Canuck-centric consumer insights that shed light on what Canadians
Data and analytics are crucial to any digital marketing agency’s successful decision making. At GrowthEngine, we carefully determine what aspects of search and display campaigns
Jayson Demers, founder and CEO of AudienceBloom, recently released the results of his second “What Works in Online Marketing” survey. In a Marketing Land article
In late May, Google shared its 2017 AdWords “product roadmap” at the Google Marketing Next event in California. While the information contained in the roadmap
Many digital marketing agencies have a “set it and forget it” approach to search advertising copy. If the campaign is lagging, marketers tend to consult
In April, the Chartered Institute of Marketing (CIM) released research showing that “the general public is being bombarded with marketing materials” by digital marketing agencies
Each quarter, Merkle releases a detailed Digital Marketing Report that looks at where digital marketing agencies are spending money, ‘including paid search, SEO, product ads,