These are tough times, and one of most frustrating things about of our current predicament is our inability to plan for the future. We don’t
Both Facebook and Alphabet (Google’s parent company) released first quarter (Q1) earnings data last week, and investors saw plenty to celebrate despite the gloomy economic
As the international economy grinds to a halt amid the ongoing COVID-19 outbreak, businesses are looking for ways to weather the storm. For some, that
Google was the most popular search engine in the world by a vast margin during the last decade. It was also a dominant player in
Facebook has introduced a new paid social advertising tool for businesses to “reach and connect with audiences” who are in the “discovery mindset,” according to
Pay-per-click (PPC) advertising continues to be an effective digital marketing channel for brands and agencies, according to Hanapin Marketing’s latest State of PPC report. The
How would you feel about competitors’ ads running in your local listings? Late last month, agencies specializing in local search marketing noticed just that: paid
Merkle’s Q2 2019 Digital Marketing Report delivered an unusual piece of news last week: a rival search engine advertising business took a bite out of
The goal of any search engine is to quickly connect users with relevant and useful answers to their queries. Last month, Google’s Danny Sullivan briefly
Google announced two new ad types at its annual Marketing Live gathering in San Francisco earlier this month. It also announced expanded visibility for Showcase