Over the last several years, TikTok has rapidly evolved from a digital oddity with a cult following among young North Americans to a media juggernaut,
Facebook encountered three new challenges last week: a Washington Post article detailing a GOP-led, Meta-funded smear campaign against TikTok; a Verge report exposing significant increases
The advertising sector, like all other industries, is feeling the effects of the COVID-19 crisis. Magna Global, IPC Mediabrands’ media strategy branch, expects significantly lower
Last month, Hanapin Marketing released State of Paid Social 2019, a report on “trends and insights in the most popular social ad platforms, including Facebook,
On September 14, ProPublica published a scathing article about targeting options used by Facebook’s social media advertising engine. “Want to market Nazi memorabilia, or recruit